Saturday, September 23, 2006

Is it just me or...

Do American Apparel ad's look like low budget porn movies circa 1973.

The Evidence:
Exhibit One

Either that or they are channeling Fiona Apple's video for Criminal.

Note to Dov Charney:

I have much respect for your business, I shop at American Apparel often and am always satisfied with the quality of your product. I also respect your effort of using real people-the people who work for you-in your ad campaigns. I do not however appreciate walking into my neighborhood AA and seeing the pubic hair spilling out of the underwear promoted in your ads. I don't want to see your package nor do I want to look at pictures of young girls spreading their legs open. How does this sell your product may I ask? Is one expected to walk into an american apparel store or see an ad like this and think, wow I really like that crotch, I want to buy those clothes?

I find it highly unlikely. Your advertising makes your very plain products more interesting and are eye-catching, I also know that you can't have class without the ass. but please for our sakes please spare us this.

k-to the-e


'Mazing Amy said...


Did I say ewwww? that man needs to be clothed like NOW.


Anonymous said...

Its all good fun. Not sure why your so serious. Its only a brand.

ke said...

I don't have a problem with American Apparel. I'm just not a huge fan of the crotch-shot. And I definitely don't want to have Dov Charney's package shoved in my face.